How To Create An Online Store
Creating your store
is easy when you know how to do it. It is also fast, but
please take time to learn this before you start. We have
made many resources available. Start by reading this page
and we'll show you how to setup an online store
step-by-step. Study and prepare, then take action.
a word of wisdom (IMPORTANT!). Before you start; Plan
and Prepare! 1) Do market research, make sure
that there is a good market and you have a unique selling
proposition. 2) Study, read all you can and learn from
others. 3) Set goals, what you want to achieve. 4) Plan
the structure of your store, the design, flows for order
processing, what payment methods to accept, coordinate
with shipping (and other) providers, etc etc. 5) Prepare
the material and content for your online store so that
you have everything ready.
With that said,
let's take a look on how to create your store. This is
how you do it:
After that you can
continue to complete that information, add more products,
contents, and fine tune all the elements of your online
store in the redtienda store manager:
basics are done, it's time to continue working on
your Product Catalog. Create the entire structure
by adding more Categories (departments = sections
= groups). Just add the Names for now, you can
edit them later. The Names should be short and
easy to understand.
ALL of your Products, one by one each one
with its unique and specific Name, a high-quality
Image, a rich text Description, an attractive
Price (and maybe Options such as colors or
sizes). You can even include product videos.
Connect each Product with one or several
Categories, so that your visitors can find them. When
you are done, your Product Catalog is complete.
clients will also be interested to learn more
about your business, history and references,
where you are located and how to contact you,
policies, how to buy, guarantees, etc etc. Insert
static information pages with all this in order
to help your customers and to build confidence.
the Home Page
page is what most visitors first see. It should
be a summary of your store and business. The
perfect Home page has a selling headline, a short
welcome text, maybe a nice image, and be sure to
connect a couple of your best Products here.
& Review Your Store
a customer and visit your store... would you buy
from yourself? Make sure the menu is well
organized, the design looks good, the store is
easy to use, and that there is a good balance
between all elements. Each page should have a
purpose. Make changes with the content until
you are satisfied.
there are tons of other things to configure for
your store behind the scenes. You can edit and
customize the texts for the general pages and
automated email messages. Also change currency
and other basic store settings, as well as the
integrated services from others.
How Customers Pay
decide which payment methods to accept. Try to
offer as many as possible. Select the ones you
want to accept inside of redtienda, and then give
payment instructions in your store and/or email
receipt. GOLD users can further accept credit
cards and/or online payments.
Shipping and Sales
decide if and how much to charge for shipping.
Ask local providers for their pricing, then
insert it in redtienda. Sales tax works the same.
Normally you charge a sales tax for sales in the
same state or country. Ask a local authority or
chamber of commerce for advice.
to Open You Store
finally time to "Open Your Online Store to
the Public", so that anyone can enter and
start using it. It is time to start manage it,
promote it, and start selling. Always see how you
can improve it. Test, test, and test to see what
works best and gives results. Click here to learn how to
manage your online store.
Help You Need
"Support" area in redtienda if you need
any help and support. There you will find the
redtienda manual, videos and guides, with
specific help and step-by-step actions to take.
Also use this Web site and especially El blog de
redtienda (see menu) that is constantly being
updated with helpful and useful content for the
success and growth of your store and business.
learn how your online store works and then how
to manage it.
Related videos, in Spanish
articles, in Spanish (Blog)